Edusky, India’s top study abroad platform, embraces Kreato CRM and Sales Acceleration AI to consolidate student data, streamline enrollment, boost student engagement, and enhance student enrollment rates.
The Challenge
Edusky faced several challenges in students enrollment and admissions processes, including
Manual and time-consuming processes: Edusky grappled with labor-intensive tasks such as manual data entry, application tracking, and document management, leading to inefficiencies and delays in the enrollment and admission processes.
Lack of centralized data management: Data pertaining to student inquiries, applications, and admissions were scattered across excel sheets and various systems, making it difficult to gain a holistic view and derive meaningful insights for decision-making.
Communication limitations: Edusky faced challenges in effectively engaging with prospective students due to communication bottlenecks, resulting in missed opportunities and lower conversion rates.
Limited sales insights: Edusky lacked comprehensive insights into their enrollement performance, hindering their ability to identify opportunities, optimize enrollment strategies, and drive revenue growth.
The Solution
Edusky embraced Kreato CRM, a sales CRM platform powered by Sales Acceleration AI, to address their challenges and streamline their student enrollment and admission procedures. The implementation of Kreato CRM offered following solutions:
Process Automation: Kreato automated manual tasks such as data entry, application tracking, and document management, enabling Edusky to save time, reduce administrative burden, and allocate resources more efficiently.
Centralized data management: Kreato CRM offered a centralized data management system, allowing Edusky to store, organize, and analyze student-related data in one place. This facilitated a holistic view of the enrollment and admission process, enabling data-driven decision-making and personalized student interactions.
Enhanced communication tools: Kreato CRM’s integrated communication tools helps Edusky team to perform and track all communications from within CRM. Axlerate AI leveraged data analysis to provide personalized recommendations for engaging with students at different stages of the enrollments cycle effectively, maximizing student engagement and conversions.
Advanced data insights: With Axlerate AI, Edusky gained access to advanced analytics and reporting capabilities. Axlerate AI provided comprehensive sales insights, including conversion rates, enrollment trends, and lead sources. These insights empowered Edusky to make informed decisions, optimize their marketing strategies, and enhance their competitiveness in the study abroad market.
The Result
By implementing Sales Acceleration AI powered Kreato CRM, Edusky experienced significant results and sales-oriented benefits:
Increased lead conversion rates: Through the AI-driven communication tools and personalized messaging, Edusky achieved higher lead engagement and conversion rates. The ability to deliver targeted content and timely follow-ups improved their sales pipeline, resulting in a higher conversion of leads into enrolled students.
Centralized data management: Kreato CRM offered a centralized data management system, allowing Edusky to store, organize, and analyze student-related data in one place. This facilitated a holistic view of the enrollment and admission process, enabling data-driven decision-making and personalized student interactions.
Streamlined enrollment processes: Automation of manual tasks, such as data entry and application tracking, improved the efficiency of Edusky’s enrollment and admission procedures.
Enhanced student satisfaction: The AI-powered communication tools allowed the counselors to provide personalized support and timely assistance to prospective students. By delivering relevant information and addressing their queries promptly, Edusky enhanced student satisfaction, fostering positive word-of-mouth referrals and repeat business.
Advanced data insights: With Axlerate AI, Edusky gained access to advanced analytics and reporting capabilities. The comprehensive sales insights, including conversion rates, enrollment trends, and lead sources empowered Edusky team to make informed decisions, optimize their marketing strategies, and enhance their competitiveness in the study abroad market.